Your key responsibilities:
- Develop and implement marketing strategy specific to clients from Cryptoexchanges, OTC Trading Platforms, and Liquidity in alignment with the overarching marketing strategy;
- Conceptualize, coordinate and lead the marketing execution for Hello Dev Clients including social, search, performance and email marketing.
- Collaborate with our Design, Content, Development team to continuously improve Client projects for better conversions and user stickiness;
- Open, manage and supervise the relationship with P2P exchanges, OTC dealers, liquidity providers, and market-makers;
- Foster potential strategic partner relationships;
- Research and analyse competitor activity;
- Collaborate with other team members to ensure brand consistency on our social media accounts;
- Suggest and implement campaigns to develop brand awareness, like promotions and competitions;
- Analyse and report on traffic and conversion numbers to executive team.
Required skills and experience:
- Proven track record with references (+3 years minimum) in a senior marketing position with KPI ownership;
- Genuine natural interest in and knowledge of cryptocurrency P2P exchanges, OTC Trading platforms and liquidity;
- Day to day experience trading P2P;
- Excellent verbal as well as written communication skills in English;
- Excellent knowledge of Google Analytics;
- Data beats opinion. A data-driven mindset in everything you do;
- Proactivity. Ability to generate ideas matching our overarching strategy and get it done;
- Monitoring and learning from the best in crypto.